{"id":1214,"date":"2016-04-02T18:40:11","date_gmt":"2016-04-02T18:40:11","guid":{"rendered":"https:\/\/digilex.store\/sportske-kladionice-i-internet-trgovina\/"},"modified":"2026-09-07T07:57:17","modified_gmt":"2026-09-07T07:57:17","slug":"sportske-kladionice-i-internet-trgovina","status":"publish","type":"post","link":"https:\/\/allsecure.rs\/en\/sportske-kladionice-i-internet-trgovina\/","title":{"rendered":"Sports Betting and E-commerce"},"content":{"rendered":"<figure class=\"wp-block-image size-large as-naslovna\"><img decoding=\"async\" src=\"https:\/\/allsecure.rs\/v2\/wp-content\/uploads\/2026\/09\/blog-sportske-kladionice-i-internet-trgovina-naslovna.webp\" alt=\"Sportske kladionice i internet trgovina\" width=\"1264\" height=\"711\" loading=\"lazy\"\/><\/figure>\n<p>We are all witnesses that sports betting shops already exist on \u201cevery corner\u201d in smaller and larger towns in Serbia. Despite such a strong presence, betting shops keep opening. Obviously there is a substantial number of consumers of their services, so by opening new locations, betting shops on the one hand respond to users\u2019 needs, and on the other position their brand and stand out from the competition.<\/p>\n<p>Whatever each of us thinks about the phenomenon of sports betting, one thing is certain: it has always been and always will be popular. We used to play the sports pools, today we go to betting shops,<strong> and tomorrow\u2026?<\/strong><\/p>\n<p>Today\u2019s penetration of technology into every pore of our lives has significantly changed the expectations of customers in general, including users of betting services. They too would prefer to be able to bet at any time (24\/7) and wherever they happen to be at the moment. That is exactly why online betting has become extremely popular all over the world. Operators have responded to users\u2019 needs and at the same time not only reduced their operating costs (opening new shops and the regular costs of running them), but are also able, by applying technology, to increase their revenue and be in closer contact with their users, offering them personalized services and offers.<\/p>\n<p>And let\u2019s be clear, the term \u201conline\u201d no longer means just accessing the internet from a computer. On the contrary! More and more people access the internet (including e-commerce) via so-called mobile devices, primarily smartphones and tablets. Research on how people access the internet is carried out from time to time, and all of it clearly indicates that in Serbia the number of mobile internet users is just a few percent below 50%. The growth trend in the percentage of mobile internet users is over 50% per year, so we can safely expect that by the end of 2016, if not earlier, the majority of users will be \u201cmobile\u201d.<\/p>\n<p>From the perspective of every online betting operator, this is an extremely important fact. Clearly, they need to adapt their online presence to mobile screens and build mobile apps for popular Android and iOS mobile devices. We all have smartphones, they are always with us and we trust them. So it is clear that this is precisely the medium that allows users, at any moment and wherever they are, to pay for their betting slips, follow results, receive personalized service packages (offers) and stay in touch with their favorite betting operators.<\/p>\n<p>So, to answer our own question from the beginning of this article: \u201c<strong>\u2026 how will we bet tomorrow?<\/strong>\u201d \u2013 <strong>we will bet online<\/strong>. After all, this is already the standard in most European markets. And none of this is big news. Leading betting operators have recognized this and increasingly offer their users websites and mobile apps.<\/p>\n<p>For online versions of betting shops to be successful, a payment component is mandatory. Only with the ability to pay for betting slips is an online betting shop complete. That is why AllSecure can offer its online merchants, including online betting operators, everything they need to give their users a complete online betting experience. With the largest and most advanced fraud prevention tools, a choice of different payment methods, complete management of payment transactions, transaction monitoring and analysis and, finally, a fast and simple way of integrating payments into both the website and the mobile app (whether Android or iOS).<\/p>\n<figure class=\"wp-block-image size-large as-slika\"><img decoding=\"async\" src=\"https:\/\/allsecure.rs\/v2\/wp-content\/uploads\/2026\/09\/blog-sportske-kladionice-i-internet-trgovina-t1.webp\" alt=\"Sportske kladionice i internet trgovina\" width=\"1264\" height=\"711\" loading=\"lazy\"\/><\/figure>\n<h3>Let Users Pay the Way They Want and Increase Sales<\/h3>\n<p>AllSecure is connected to more than 300 banks and payment methods. This means that, in addition to payment cards\u00a0\u2013 <em>VISA, MasterCard, Maestro<\/em>\u2026 Serbian betting operators can also offer their users all other popular methods\u00a0\u2013 <em>Skrill, Paysafecard, PayPal\u2026<\/em> All payment methods are integrated through a single API, and once connected, betting operators get a centralized system not only in the \u201cfront end\u201d but also in the merchant portal, where all payments are consolidated, allowing tracking, analysis and export of data both for all payment methods together and for each method separately.<\/p>\n<h3>Maximize the Number of Successful Transactions and Increase Payment Conversion<\/h3>\n<p>Our PCI-DSS Level 1 certified payment gateway today processes hundreds of transactions per second, and it is designed to function smoothly even during periods of extremely high transaction volume (tested at 1,000 transactions per second). With practically 100% availability of one of the most reliable platforms on the market, you and your users will never miss a single transaction, even during periods of high demand, such as world championships and similar events.<\/p>\n<p>System features built to achieve the highest possible payment conversion are also available to your users. Certified \u201cregistration\u201d of cards and other payment methods gives users unlimited possibilities. Some of them are: one-click payments, recurring payments, account \u201ctop-up\u201d when the balance falls below a certain amount\u2026 and many other possibilities that betting operators will discover for themselves. Our experts will also help you take advantage of the platform in the way that best suits your business.<\/p>\n<figure class=\"wp-block-image size-large as-slika\"><img decoding=\"async\" src=\"https:\/\/allsecure.rs\/v2\/wp-content\/uploads\/2026\/09\/blog-sportske-kladionice-i-internet-trgovina-t2.webp\" alt=\"Sportske kladionice i internet trgovina\" width=\"1264\" height=\"711\" loading=\"lazy\"\/><\/figure>\n<h3>Faster Access to Funds<\/h3>\n<p>In addition to our global connections to more than 300 banks and payment methods, in Serbia we are connected to two of the five banks licensed for online card acceptance. This means that no one stands between you and your account. The money from every payment goes directly to your bank account, which you then use in accordance with the agreement between you and your bank. The same applies to alternative payment methods. As the platform is multi-currency, we process payments in the currency agreed between you and your bank \/ acquirers. All of this certainly also makes player payouts easier for you, which leads to user satisfaction and their loyalty to you.<\/p>\n<h3>The Most Advanced System for Fighting Online Fraud<\/h3>\n<p>With more than 120 different tools for defining and detecting fraudulent behavior, support for 3D-Secure transactions and full integration with some of the best-known fraud prevention systems (<em>ReD, ThreatMetrix, DeltaVista\u2026<\/em>), our users have the best possible system for detecting online fraud at their disposal, so they can stop fraud before it happens and thus reduce fraudulent transactions and chargebacks.<\/p>\n<h3>Integrate Payments into Web and Mobile Apps<\/h3>\n<p>All of the features listed above can be integrated into both the website and the mobile app. We pride ourselves on the simplicity, openness and speed of payment integration. Our motto is that everyone should focus on their own job. Easy and fast integration leads to a quick start of online sales, and you and your developers can finally dedicate yourselves to what you do best\u00a0\u2013 your business, instead of spending time on integration with payment systems.<\/p>\n<p>The process of introducing payments is essential for every merchant, and especially for online betting operators. That is why we are here for you. We will help you choose the system features. We will give you a proposal for sizing the system. We will recommend a partner bank and other acquirers and assist with collecting documentation and opening an account. Finally, we provide various services and levels of support, from training and help with using the system, online support for customers and merchants for questions related to completed payment transactions, all the way to business consulting services for introducing payments.<\/p>","protected":false},"excerpt":{"rendered":"<p>Svi smo svedoci da sportske kladionice ve\u0107 postoje na &#8222;svakom \u0107o\u0161ku&#8220; u manjim i ve\u0107im gradovima u Srbiji.<\/p>","protected":false},"author":1,"featured_media":2812,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/posts\/1214","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/comments?post=1214"}],"version-history":[{"count":1,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/posts\/1214\/revisions"}],"predecessor-version":[{"id":2815,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/posts\/1214\/revisions\/2815"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/media\/2812"}],"wp:attachment":[{"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/media?parent=1214"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/categories?post=1214"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/allsecure.rs\/en\/wp-json\/wp\/v2\/tags?post=1214"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}